How VideoAmp Saves 90% in Costs and Achieves 10x Performance on Snowflake

VideoAmp consolidated its entire data warehouse onto Snowflake, achieving 90% cost reduction, 10x performance improvement, and cutting data backfilling from 5 days to 13 hours.

Impact

90%

Cost Reduction

10x

Performance Improvement

5 days to 13 hours

Data Backfilling

10 min to seconds

Cluster Spin-Up

Challenge

Traditional data center architecture created complexity with data duplication. Needed scalable platform with governance and secure sharing.

Solution

Consolidated entire data warehouse onto Snowflake with Snowpark and native application framework for optimized performance.

Tools & Technologies

What Leaders Say

Thanks to Snowflake, we have reduced complexity and can focus more on new products.

John Adams, VP of Architecture, VideoAmp
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Full Story

VideoAmp operated a traditional data center architecture creating viewership tables sent downstream. The company needed a more robust, scalable platform with flexible infrastructure, strong governance, and secure data sharing without data duplication.

VideoAmp consolidated its entire data warehouse onto Snowflake, leveraging Snowpark and the native application framework to optimize performance and reduce operational complexity.

Costs dropped 90%, performance improved 10x, data backfilling went from 5 days to 13 hours, cluster spin-up from 10 minutes to seconds, and annual data reprocessing from 5 days to hours.

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