Omnicom
One of the world's largest marketing communications holding companies, operating agencies across advertising, PR, and media.
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Use Cases (2)
Omnicom is one of the world’s largest marketing communications networks, with 75,000 employees serving over 5,000 clients across 70+ countries. The company migrated nine global data centers to AWS and built an AI-powered platform on Amazon Bedrock and Amazon SageMaker to deliver hyper-personalized campaigns at scale. The migration cut compute infrastructure costs by 90% while enabling real-time processing of 400 billion daily marketing events.
Omnicom Group, the global marketing network serving 5,000+ clients across 70+ countries, migrated 75 petabytes of data from 9 data centers to AWS and built an AI-powered marketing platform using Amazon Bedrock, SageMaker, and Bedrock AgentCore. The migration cut compute infrastructure costs by 90% while enabling real-time processing of 400 billion daily events and AI-driven creative content generation.