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Messaging platform by Meta for consumer and business chat, widely used for customer service.

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Use Cases

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Companies

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Industries

Companies Using WhatsApp

GFGrupo Falabella

Industries

Retail
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Use Cases (1)

GF
Grupo Falabella
3x
growth in whatsapp conversations

Grupo Falabella, one of Latin America's largest retailers, deployed Salesforce Agentforce on WhatsApp to autonomously handle customer service inquiries across seven countries. The AI agent resolves 60% of requests without human intervention, operates 24/7, and has driven a 3x increase in WhatsApp conversations in just three months — shifting customer support away from costly phone channels.

RetailA3Agentforce 360 PlatformASAgentforce Sales