Comercio MinoristaVentas

Cómo Shopify Escala Sidekick con IA para Millones de Comerciantes con Claude en Vertex AI

SShopifyFuente: GOOGLE CLOUD ↗enero de 2025

Shopify construyó Sidekick, un asistente de comercio con IA impulsado por Claude Sonnet en Google Vertex AI, que permite a millones de comerciantes alcanzar su primera venta en días en lugar de semanas.

Impacto

< 24 hours

Despliegue de Actualización del Modelo

Days instead of weeks

Tiempo hasta la Primera Venta

Millions

Comerciantes Atendidos

Desafío

Necesitaba dar soporte a millones de comerciantes a nivel mundial con asistencia de IA personalizada y siempre disponible, a escala y con alta precisión.

Solución

Construyó Sidekick, asistente de comercio con IA impulsado por Claude Sonnet 4.5 en Google Vertex AI, con razonamiento avanzado y capacidades de llamada a herramientas para orientación experta a comerciantes.

Herramientas y tecnologías

GVGoogle Vertex AIML PlatformGBGoogle BigQueryData PlatformCClaudeLarge Language Models

Lo que dicen los líderes

“La combinación de Claude y Vertex AI nos ayuda a capacitar a millones de comerciantes con nuestro asistente de comercio habilitado por IA, Sidekick.”

Andrew McNamara, Director de IA Aplicada, Shopify
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Historia completa

Shopify necesitaba dar soporte a millones de comerciantes a nivel mundial con asistencia de IA personalizada y siempre disponible. La plataforma requería un modelo de lenguaje de gran escala capaz de entender las necesidades de los comerciantes y ofrecer resultados de alta precisión a escala.

Shopify construyó Sidekick, un asistente de comercio habilitado por IA impulsado por Claude Sonnet (actualizado a Claude Sonnet 4.5) ejecutándose en Google Cloud Vertex AI. La solución combina IA conversacional con razonamiento avanzado y capacidades de llamada a herramientas para proporcionar orientación de nivel experto en configuración de tiendas, estrategia de marketing y operaciones de negocio.

La actualización de Claude Sonnet 4.0 a 4.5 se desplegó en producción en menos de 24 horas. Los nuevos emprendedores pueden alcanzar su primera venta en días en lugar de semanas. Los comerciantes describen Sidekick como un salvavidas para las pequeñas empresas.

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