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RSG Group

1001-5000 employees· Germany·Website ↗

RSG Group is a global fitness and lifestyle brand network operating over 1,000 facilities across 30+ countries, with 4.5 million members. Home to brands including Gold's Gym, McFIT, and John Reed, RSG Group is headquartered in Berlin, Germany.

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Use Cases (1)

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RSG Group
10x faster
time to insight improvement

RSG Group, the global fitness and lifestyle brand network behind Gold's Gym, McFIT, and John Reed with 4.5 million members across 30+ countries, migrated to Snowflake's AI Data Cloud on Azure to unify fragmented member data and enable real-time analytics. Using Snowflake Cortex AI for multilingual sentiment analysis in 30+ languages and Power BI for dashboarding, RSG Group achieved 10x faster time to insight, 80x faster data staging, 20x lower TCO versus legacy infrastructure, and doubled the number of active data users across the organization.

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RSG Group AI Use Cases & Strategy | Applied