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New American Funding

1001-5000 employees· US·Website ↗

A national mortgage lender offering home loans and refinancing services with a focus on diverse communities.

Financial Services
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Use Cases (1)

NA
New American Funding
360 hours
weekly hours saved

New American Funding (NAF) is one of the largest independent mortgage banks in the US, with a marketing team of nearly 60 people spanning content, performance marketing, brand communications, and social. Facing an overwhelmed content operation across a regulated industry, NAF deployed Writer’s enterprise generative AI platform to streamline content production, enforce compliance guardrails, and maintain brand voice at scale. The platform now saves the team 360 hours per week and has compressed content tasks from hours to minutes.

Financial ServicesWWriter