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Booking.com, one of the world’s largest online travel platforms with hundreds of millions of users and hundreds of petabytes of data, migrated from a fragile Hadoop ecosystem to Snowflake to modernize its data and AI infrastructure. The platform deployed Snowflake Cortex AI to give teams across the organization self-service access to unified data spanning 31 million listings across 175,000 destinations. The migration resolved critical peak-season scalability failures and positioned Booking.com to pursue its connected trip vision while meeting GDPR and EU AI Act compliance requirements.