BT

Bouygues Telecom

5000+ employees· FR·Website ↗

One of France's three largest telecom operators, providing mobile, fiber, and TV services to millions of customers since 1994.

Telecommunications
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Use Cases (1)

BT
Bouygues Telecom
95%
accuracy rate for iris answers

Bouygues Telecom is one of France's top three telecom providers, serving millions of customers with mobile, fiber, and TV services since 1994. The company built Iris, an AI service agent powered by Salesforce Agentforce and grounded in Data Cloud, to help 6,000 contact center reps and 500 retail store associates deliver accurate, data-driven answers to customer questions in 30 seconds instead of minutes. Iris achieves a 95% accuracy rate, is rated 4 or 5 stars by 90% of reps, and sends 10,000 AI-drafted follow-up texts daily — with Bouygues now extending the same model to 10,000 field technicians.

TelecommunicationsSASalesforce AgentforceSDSalesforce Data Cloud
Bouygues Telecom AI Use Cases & Strategy | Applied