A

Adidas

5000+ employees· Germany·Website ↗

Global sportswear brand designing and manufacturing athletic footwear, apparel, and accessories for sports and lifestyle markets worldwide.

Retail
Share:
Get the full context.

Sign up to read complete case studies, access detailed metrics, and unlock all use cases.

Use Cases (1)

A
Adidas
30–40%
improvement in analyst efficiency in review-based decision-making

Adidas is one of the world's most recognized sports brands, operating across 150+ countries with a product line that requires constant feedback from a global customer base. The company deployed a RAG-based GenAI solution on Databricks to analyze more than 2 million product reviews, enabling 50+ decision-makers worldwide to extract actionable insights in seconds. The result was a 30-40% improvement in analyst efficiency, a 60% reduction in response latency, and 91.67% cost savings by optimizing LLM usage.

RetailDLDelta LakeMMLflow
Adidas AI Use Cases & Strategy | Applied